Agency partner
Agency partner running a white-label Turkish desk
Agency partner running a white-label Turkish desk. Anonymized engagement with measured outcomes from our Turkish publisher desk.
Avg. monthly live
38
Under agency brand
On-time reports
96%
Shared sheet SLA
Client visibility
0%
Our brand exposed
Revision turns
1.4
Avg. per draft
Industry
Agency partner
Timeframe
9-month retainer
Headline outcome
38 monthly placements delivered under brand
Services
White-label desk · Turkish guest posting
Campaign intelligence
Performance, mix, and pacing
Charts below summarize the shared-sheet story for this engagement: KPIs, trajectory, placement mix, and delivery stages.
KPI board
Avg. monthly live
38
Under agency brand
On-time reports
96%
Shared sheet SLA
Client visibility
0%
Our brand exposed
Revision turns
1.4
Avg. per draft
Relative strength
Avg. monthly live
Under agency brand
38
On-time reports
Shared sheet SLA
96%
Client visibility
Our brand exposed
0%
Revision turns
Avg. per draft
1.4
Challenge
What stood in the way
Brief risk
Without a Turkish-native publisher pool and clear approvals, the team risked more English authority that would not move local SERPs.
Turkey kept appearing in multi-market scopes without a durable bench. English writers could not produce publisher-ready Turkish. A visible subcontractor would break the account model.
Account managers needed one sheet format across clients, not a pile of vendor portals that exposed who was actually writing and pitching.
Approach
How we ran the work
We mirrored the agency playbook: naming rules, SLAs, metric floors, and reporting columns. End clients never saw our name. Delivery mixed guest posts and niche edits per niche.
Kickoff locked brand voice rules and floor metrics once. From there, monthly volume ran like an internal desk with revision turns tracked against the agency template.
Phase 01
Kickoff
Brand rules and floors aligned
Phase 02
Steady state
Recurring multi-client volume
Phase 03
Quarterly
Mix review by niche difficulty
Results
What changed
Outcomes are framed around pages and conversions the client already tracked—not vanity referring-domain totals alone.
Over nine months the desk averaged 38 live placements per month against contracted volume, with a 96% on-time reporting rate in the agency template.
The partner kept Turkey in multi-market proposals without hiring a full local team or training English writers to fake native Turkish.
Monthly live
Before
Ad hoc
After
38 avg
On-time reports
Before
Inconsistent
After
96%
Brand exposure
Before
Risk
After
0% visible
Revision turns
Before
Untracked
After
1.4 avg
Our clients still think we staffed Turkey internally. That was the point.
Continue exploring
Related service lanes
Next step
Want a similar engagement reviewed?
Share the niche, floors, and constraints. We will map a realistic first quarter before anyone drafts a proposal.